BEYOND HORIZONS

Event Objective

Creating a concept for an Interactive PDF that has collected all the medical data to be the reference for the team.

Challenge

HCPs enter into a cycle of finding the correct medical material & information related to certain medications, so it is important to create a reference that contains all the accurate information that HCPs need.

Solution

Creating a branding reference to facilitate the process of HCPs accessing the correct medical material.

Storyline

In a world full of questions, we find ourselves fogged. We find ourselves lost. There must be a way. There must be a sign. There must be a mark. To get answers to our questions, we must have a guide. With this guide, we can participate. Elevate. Accelerate our limits. This leads us at the end to reach the peak. The peak that pushes us Beyond Horizons.

Main Visual

Credits

Client: Novartis UAE

Agency: OREVAN, Cairo

Creative Director: Karim Taha 

Creative Storyteller​​​​​​​: Aly Mobarak

Graphic Designer: Mostafa Ahmed

Published

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