IPSEN DECAPYBTEL LAUNCH
Campaign Objective
Launching Decapeptyl in UAE, it's an injection of 6 months of dosage with two indications for prostate cancer and CPP
Challenge
PC and CPP Patients live a life full of challenges. In addition to the unbearable pain, there are other challenges, from the cycle of many medications to the difficulty of adhering to treatment doses. As a result, the patient finds himself lost; therefore, we find ourselves responsible for alleviating the burdens of our patients
Solution
At IPSEN they believe that patients deserve a better life. Consequently, we had to offer them access to salvation that would allow them to adhere to the treatment doses and thus live the life they deserve. Therefore, we invite our patients to join The universe of six. Join the Decapeptyl universe
Storyline
PC and CPP patients live a life full of challenges. In addition to the unbearable pain, there are other challenges, ranging from the complexity of multiple medications to the difficulty of adhering to treatment doses. Consequently, the patient finds themselves lost. Therefore, we see it as our responsibility to alleviate the burdens of our patients because, at Ipsen, we believe that they deserve a better life. As a result, we have offered them access to salvation, enabling them to adhere to the treatment doses and live the life they deserve. We invite our patients to join "The Universe of Six" and be a part of the Decapeptyl universe
Teaser Campaign
Main Visual
